#VoteReady – How to Reach Young and First-time Voters with


Najaah Daniels, Chief of Staff at, breaks down the barriers to engaging young and first-time voters in this webinar jam-packed with surprising statistics, nuanced insights, and helpful tips (for example, you can ask Siri how you can register to vote).

Key Takeaways: 

  • It’s important to differentiate between young voters and new/first-time voters. Not all young voters are new, and not all new voters are young.
  • You can embed’s powerful tools into your website for free. For example, check out their voter registration tool. All of the embedding codes can be found on’s technology page.
  • This year, Millennials and Gen Z will make up over 37% of eligible voters. Frame your coverage around empowering people to vote rather than making it seem like a chore.

Watch the full webinar to learn:

  • How to reach a critical audience of young and new voters.
  • Ways new and young voters can get-out-the-vote and help others do the same.
  • How you can use online tools in your newsroom.


Next Steps